
Mr. Magazine, in preparing to defend the longevity of print magazines in a debate at the Florida Magazine Associationâs annual convention, notes that fashion magazines this fall inadvertently helped him in his construction of an argument. Vogue, Bazaar, Elle and W all proudly tout that their September issues are their biggest issues ever:
My eyes started to play tricks on meâ¦magazine after magazine in the
women and fashion section were screaming at me âBiggest Issue Ever.â I
rubbed my eyes and took a second look. I asked myself how can this be
true? I thought someone told me (actually a lot of someones) that print
is dead. Well folks, guess what, print is not dead.
…
Four different magazines with hundreds of pages all ready for your
fingers to do the walking⦠no matter how many pages you can store on
one e-paper, the feeling is not the same. Buying those magazines, for
less than $20 total, gave me the complete satisfaction of having my
cake and eating it too. My friend Bob, you know you canât have your
e-paper and eat it tooâ¦
For what it’s worth, I am a subscriber to more than a dozen magazines and regularly buy single copies of others. I have been a magazine reader and buyer since I was a pre-teen. My selection has changed, but the number of magazines I read has only grown. However, I read no online magazines or e-papers. Nothing that tries to simulate the paper format digitally. And this is coming from someone who spends dozens and dozens of hours a week online–someone who consumes media and communicates primarily on the internet. I have to agree with Mr. Magazine on this one. Print is not dead. At least not yet.
EDITED TO ADD: An opposing view from someone who finds magazines boring overall.