Though House Beautiful magazine’s May 2010 issue isn’t billed as a color issue (Martha Stewart Living magazine‘s May 2010 issue is), color is the first thing you’re likely to notice about the cover. The cover photo is of an L.A. apartment living room whose neutral palette is dotted with splashes of color–throw pillows, peaches, art.
The issue is actually called the “Big Advice Issue,” covering little decorating tricks and secrets that “nobody ever tells you about,” but there is an undeniable dollop of bright, spring-like color in almost every spread.
In the monthly “Color” article, 12 color experts discuss “unappreciated” shades, ones we’ve come to avoid or disdain. They suggest taking another look at peach, for example, or mauve.
I, for one, am delighted that Farrow & Ball paints is touting a shade called Pigeon 25, a “cross between gray and green.” Exactly. I have a skirt and blazer in just that shade. It can be accessorized as gray or green, travels well, is business-like yet comfortable, but I digress….
Getting back to the colorful May House Beautiful magazine, it’s probably purely coincidental, but even the “Instant Room”–a page resembling a design board with swatches of fabrics and a drawing of a room featuring those elements–boasts a full-color drawing. (Note to editors: This makes it much easier to envision the finished room.)
Meanwhile, the featured interiors are awash in color: orange linen curtains paired with a rug in wide blue and white stripes; cobalt pillows in a room with “Ming” green walls.
Color is also applied liberally throughout the text of the issue. Why aren’t more designers doing that?
By the way, since this is in fact the Big Advice Issue, you might be wondering what kind of advice is dispatched. It ranges from things to keep in mind (good fabrics for dining chairs) to suggestions (replace bathmat with rug) to products (an oil for hardwood floors).